post and 2014 All Pro receiver Dez Bryant missed five games after breaking his foot in the opener.

Dans: marketing — admin @ 17:19

Cowboys have ruled out re

IRVING, Texas (AP) Greg Hardy won’t return for a second season with the Dallas Cowboys.

Owner and general manager Jerry Jones said Friday night he has ruled out re signing the polarizing defensive end after one tumultuous year.

Jones, speaking to reporters after the second night of the NFL draft, acknowledged what appeared to be the case for weeks. The Cowboys didn’t want to bring back Hardy after several
Randy Gregory Jersey disruptions in 2015, some related to his domestic violence case in North Carolina.

After Hardy had a physical confrontation with special teams coach Rich Bisaccia late in a loss to the New York Giants, Jones called the player a leader on his weekly radio show. The owner even said he was interested in signing Hardy to a long term contract.

But Hardy’s production dropped significantly as the losses mounted in a 4 12 season. He had a strong start to the season after serving a four game suspension related to his domestic violence case. The NFL’s original ban of 10 games was reduced on appeal.

Before his run in with Bisaccia, Hardy twice had to answer to coach Jason Garrett, starting with an inappropriate tweet about the Sept. 11 attacks during last year’s draft.

Next was a headline grabbing comment about Tom Brady’s wife the first time he talked to Cowboys reporters, the week of his Dallas debut against New England following the suspension.

Dak Prescott Jersey of his bruised ex girlfriend from the domestic case were released
Darren McFadden Jersey online in nearly November. Less than a week later, the former Carolina Panthers star changed his Twitter bio with what amounted to a declaration of innocence and a claim of discrimination in the case. After yet another talk with Garrett, the bio changed.

Earlier this offseason, Garrett had quick and cryptic replies each time he was asked about Hardy. The club was mostly silent on the topic until Jones’ one word "no" when asked if Hardy was still a consideration with the Cowboys needing pass rushing help and not taking a defensive end with their first three picks.

The Cowboys signed Hardy to an incentive laded, one year contract worth $13.1 million, thinking he would be a key addition to a team with Super Bowl aspirations after winning the NFC East. But the season went south quickly when Dallas lost all six games after Tony Romo broke his left collarbone in Week 2, and 2014 All Pro receiver Dez Bryant missed five games after breaking his foot in the opener.

post Guerrilla Marketing

Dans: marketing — sandrine @ 4:58

L’expression Guerrilla marketing apparaît pour la première fois dans le livre éponyme de Jay Conrad Levinson en 1984. L’auteur présente un marketing original à petit budget. On trouve également le terme dans le langage courant pour décrire les méthodes de marketing non conventionnelles et agressives.
Le guerilla marketing se sert principalement du street marketing et du marketing viral. Pour fonctionner, c’est-à-dire pour que le public ciblé adhère au produit, il doit être original, créatif et innovant.

Exemples de techniques
Un affichage mobile, mettre en ligne sur internet de pubs sous forme de vidéos insolites, la distribution de tracts, un site internet de marketing viral, une fausse manifestation ou encore donner l’échantillon d’un nouveau produit à plusieurs persones qui vont en faire automatiquement la publicité autour d’eux.

Guerrilla Marketing